Friday, April 18, 2008

Vera Wang Glamorizes Bridal Fashion 2009


According to Fashion World Daily, Vera Wang's Spring 2009 bridal collection, which she presented in her showroom in New York on Thursday, April 17, started with Hollywood glamour of the 1930s through the 1950s of silver screen sirens such as Jean Harlow, Rita Hayworth, Marilyn Monroe and Ava Gardner.

Details like pleated organza ruffles or floral corsages on one shoulder, fractal-like spiraling hand-cut floral trains, hand-pleating or asymmetrically draped necklines and asymmetrically placed bows literally put a twist on the traditional bridal silhouettes, adding dramatic points of focus. Exquisitely rendered, these elements exuded not only luxury but also gave the dresses a modern sophistication that only good design can impart.

"We want to modernize the wedding vocabulary," said Wang post-show. "It's something we struggle with every season."

After five years' marketing sample wedding gowns by top designers to bargain savvy brides, I have my own take on Vera Wang.

I envision an army of assistant designers styling Vera Wang wedding dresses and maids gowns for her approval.

Vera marches in like the Queen of Hearts (or Meryl Streep in "The Devil Wears Prada,") looks the design up and down and immediately changes anything that has been "done" before.

"Change this."

"I don't like that."

"Move this here."

How else can you explain a wedding dress with seams inside out (done by Sonja Rykiel in the 70's BTW?) Or a frothy confection like the one above on which asymmetric tiers of bobinette tulle appear to collide?

Still nothing exceeds like excess and the results are undeniably distinctive.

Vera Wang
's wedding gowns are among the most sought after for fashion-forward brides, where thoughtful, inventive design combined with luxurious fabrics and finishings extend the gown beyond the realm of mere canvas for traditional embellishments like sequins or beading. Instead, a Vera Wang gown takes ornamentation away from the mode of simple decoration, integrating the ornamental into the blueprint and structure of the dress - a true work of art. It becomes a part of the architecture of the gown as much as it is the focal point.

Read whole story

See Vera Wang Maids in Scarlett's Closet Sample Sale.


What's your take on Vera Wang? We welcome your comments!

Sunday, April 13, 2008

Silk or synthetic: what's the best fabric for my wedding dress?

Silk or synthetic, which fabric is best for your wedding dress? It depends on how you define "the best."

If you're into the most expensive, then silk by all means is Queen. Silk fiber is made from silkworm cocoons and woven to create various fabrics distinguished by a characteristic look and feel. There is nothing in the world like the feel of silk on bare skin.

If you're into the best bang for the buck , then go for a fabric woven of synthetic fiber. Rayon, polyester, nylon or acetate fiber is woven into bridal fabrics that both mimic silk and create their own brand of luxury. Nothing compares to the sound of taffeta as it sweeps up the chapel aisle.

I believe that the bride who turns her nose up at a wedding dress she loves because it is polyester is making a mistake.

Princess Diana was wed to Prince Charles of England in a silk taffeta princess a-line wedding dress with a 25 foot train.

David Emanuel, who designed the French meringue of a dress, complained in a TV interview that the carriage was far too small for both Diana and her robustly built father along with her full skirted dress. Her skirt was a wrinkled mass when she arrived at St. Paul's Cathedral.

Fortunately the designer was on hand to smooth out the worst of it before she commenced her walk up the aisle. After the ceremony, the creases in her skirt had to be smoothed yet again before she posed for wedding pictures.

The lesson is: even real princesses fall prey to the mystique of silk over synthetic and pay the price.

All bridal designers, from Amsale to Vera Wang, may style a wedding dress or bridesmaid gown in synthetic fabric. All satin used in bridal and formal gowns is synthetic. Duchess satin is a blend of synthetic and silk fiber. It's more affordable. It holds its shape better. It's easier to keep clean. And it wrinkles less.

The grade of synthetic fabric a designer uses makes the difference.

A better quality weave looks and feels exactly like silk. In fact, the only way we can tell them apart - and you will find both silk and polyester wedding dresses in Scarlett's Closet - is to find the fabric content on the manufacturer's care tag.

So don't dismiss a dress you love because it's made of a synthetic fabric. If the fabric feels thick, stiff and cheesy, then move up to a better quality. But if the fabric is lustrous, holds it shape when you move and drapes on your body like a dream, who cares? Silk or synthetic, in the hands of a great designer, they offer equal, but different, appeal.

More about the fabrics used in designer wedding dresses in our Fabric Glossary.